Thinking ahead of the game, CBS turned to Reality Check Systems (RCS) before the 2016 NFL Season to revamp its NFL Sunday look. A tall order, our team set out to build two cohesive graphics packages for the network to deploy throughout the season and into playoffs – one for its NFL studio show and another for its remote coverage of Sunday games. Drawing on CBS’ Super Bowl 50 look, which RCS helped produce, our team recreated several scripts and Viz scenes, developed new applications and enhanced CBS’ front-end graphics software, while also updating the gold color scheme to match CBS’ traditional red, blue and silver color palette. By the project’s completion, we’d delivered more than 60 elements, on top 330 we had already developed for Super Bowl 50.
New to CBS’ NFL Sunday studio show package are a fullscreen scoreboard application that provides updates during post-game shows and wrap-ups, as well as a half-time show application featuring rundown information and interface scores and clocks that showcase highlights from other games. For the remote package, we had to ensure everything would run smoothly from OB trucks in eight different locations each Sunday. We created a whole new set of graphics, software and scripts separate from the studio package – including a scorebar application with interface scripts for each specific game. Our team also laid out a new logo package, which includes seven logo options for all 32 teams – from 2D to 3D, outlined animations and more.
CBS Sports nabbed an Outstanding Live Graphic Design nomination for its 2016 NFL on CBS shows.